For startups, hiring freelancers is an attractive option as developer rates are extremely competitive. The below top 3 results were taken directly from Upwork.
Freelance developers can be found and hired for $10 an hour which is far less than what AOC charges. So why are we showing you rates that are less than ours?
Because, we not only started out as an e-commerce furniture company using freelancers, but employ several former freelancers who also no longer found it as a viable long term option.
Freelancers are great for short term projects or if one person can do the job. For starting, building, and growing an e-commerce business, an entire team is needed.