Automotive Parts
B2C
Kodlin USA Revs Up Dealership Growth and Site Traffic with a BigCommerce Design Overhaul
Established in 2020, Kodlin USA Inc. is driven by the vision of creating custom bikes and accessories in a way the world hasn’t seen before. Headquartered in Morgan Hill, CA, co-founders Len Kodlin and Holger Mohr have created a hybrid of accessories and design inspired by both American and European influences. Kodlin products have distinct fit, form, and functional characteristics not found on the market today.
Established in 2020, Kodlin USA Inc. is driven by the vision of creating custom bikes and accessories in a way the world hasn’t seen before. Headquartered in Morgan Hill, CA, co-founders Len Kodlin and Holger Mohr have created a hybrid of accessories and design inspired by both American and European influences. Kodlin products have distinct fit, form, and functional characteristics not found on the market today.
Scope Summary
The Effort
Project Management
FREE
UX/UI Design
5 hrs
Development
10 hrs
Marketplace/CRO
5 hrs
Data
5 hrs
Total
25 hrs
Service Model
On Call
i
We offer three flexible service models: On Call, Project, Monthly. See our pricing page for details.
Engagement Range
$1000 – $2000
i
This range is provided only as a reference to help estimate similar engagements. Actual costs vary based on project scope, complexity, custom functionality, and client direction.
Theme: Webbics
Team Members
Project Manager
UX/UI Designer
Developer
Data Admin
Marketplace/CRO Expert
Tech Stack
BigCommerce
HotJar
Amazon
eBay
The Challenge
To grow its dealership program and improve its online presence, Kodlin USA needed a comprehensive website update. The project aimed to boost the visual appeal, ensure the accurate product listings, and create a valuable customer resource by introducing a detailed tech guide page.
Project Goals
Grow the dealership program.
Update the website for visual appeal and product listing accuracy.
Create a dealer application form page.
Create a tech guide page to help customers with Kodlin products.
Improve the website’s design and user experience.
Build trust with customer reviews.
Optimize the site for usability and navigation.
Create an eBay description template and update the existing listings.
Add new product listings to eBay and Amazon.
Set up Kodisto.
Our Approach
The team focused on designing and creating the required pages to meet Kodlin USA’s goals. We improved the website’s design and user experience, optimizing the site’s navigation, layout, and user interface. We also encouraged customers to leave reviews and displayed them prominently on the product pages. In addition, we created a dealer application form page, a tech guide page, and added new product listings to eBay. We also set up Kodisto and did an inventory of Amazon listings.
Outcome
By partnering with Always Open Commerce, Kodlin USA improved their web pages and boosted site traffic. The combined enhancements successfully modernized their online presence, leading to a more appealing and user-friendly shopping experience. The development of the Dealer Application Form streamlined their business-to-business intake, directly supporting their goal of dealer program growth, while the comprehensive Tech Guide page established Kodlin as an authority.
Growth Highlights
Significant increase in sales.
Significant increase in site traffic.
Improved user experience.
Higher conversion rate.
More satisfied customers.
Increased social media presence.
More engagement and brand awareness.
Conversion Rate
Improved by:
30 %
AOV
Improved by:
4.38 %
Returning Customers Rate
Improved by:
7.7 %
Date Period: Jan 01- Aug 31 2025 VS Jan 01- Aug 31, 2024
Working with “Always Open Commerce” was the best decision we made after initially launching our BigCommerce webshop. High quality work, very competitive pricing and strong communication are just a few examples of their strength. Highly recommended.
– Holger M., Kodlin USA
Estimates and Timesheet
Custom Design
Theme Development
Conversion Rate Optimization