E-commerce in a Post-Virus World – Part 2

March 24, 2021 by Ivan
Learn how businesses cope up with the changing e-commerce landscape. With the global vaccine rollout facing major slumps in small-to-midsize economies, experts predict that the world will not return to normal until the warmer months of 2022, according to an article published by The Atlantic. So with a full year…

E-commerce in a Post-Virus World – Part 1

March 22, 2021 by Ivan
Get a glimpse of how the Covid-19 pandemic impacted and changed the landscape of E-commerce. Businesses around the world have been grappling with the effects of the coronavirus pandemic for almost a year. Everything from rapidly changing customer behavior to logistics and supply issues proves to be a challenge for…

5 Effective Ways to Promote Your Small Business Online

April 2, 2020 by admin
Catching fishes has never been this easy. Here’s a fact more solid than reality: some of the biggest marketing campaigns in history is driven by a multi-million dollar budget. These iconic campaigns swept across the world and propelled their marketed brands into staple names of their respective industries. Nike’s Just…

All about Gamification

February 11, 2020 by Diana
In today's world of super Droids and ginormous iPhones, immersion is everything—and it's set to change how we market our products Good marketing is not just showing content. It’s about giving an experience. Err, that’s highly arguable, we agree. But there's some truth to that, and it's all thanks to…

Harnessing the Power of

January 15, 2020 by admin
Understanding the spending habits of the opulent and the wealthy There’s a reason Salvatore Ferragamo doesn’t like making infomercials. That Maserati would only run TV ads in Europe for households earning 500,000 euros per capita. That Cartier remains a major powerhouse in embellishing the necks of superstars walking down the…