CASE STUDY

Collegiate Waves Makes a Splash with Their New Shopify Store Design

Billing Model:  Project

Collaboration:  Hubstaff Task

Industry:  Project

Sells to:  Hubstaff Task

Service Rendered:
Theme Development Custom Design
UX Improvement
Service Rendered:
Developer
Designer
Data Admin
SEO Specialist
CRO Expert
Project Manager
Account Manager
Service Rendered:

01

Their backstory

Collegiate Waves is a family-owned and operated business that prides itself on the unique combination of college athletics and leisure time spent on the water with loved ones. With a team of former NCAA student-athletes at its helm, Collegiate Waves understands the significance of pageantry, passion, and pride within collegiate sports. Through Collegiate Waves products, customers are invited to forge connections with their alma maters or favorite universities while creating enduring memories alongside friends and family members alike..
Collegiate Waves asked to create their website on Shopify, and add products to their catalog.

02

What they asked

Collegiate Waves asked to establish a visually appealing branded store on Shopify. We created an online shopping experience that showcased each page and products in an enticing manner, reflecting the brand's personality and values. For the development team to carefully craft the general layout of a website, ensuring that every element was strategically arranged in a user-friendly manner. The team meticulously considered how each component would interact with one another, creating an intuitive navigation experience for users. 
We established a basic SEO setup for the website to be easily discoverable on search engines, driving more organic traffic. Incorporating keywords and meta tags increase visibility and attract relevant visitors actively searching for products or services in their industry. Furthermore, conducting a CRO/UX evaluation optimizes website user experience.

03

How we did it

In order to ensure the client's vision was accurately captured, we worked closely with them throughout the design and development process.
  • Before diving into creating major pages, we provided mock ups for approval to guarantee that every detail met their expectations. This allowed us to make any necessary adjustments before moving forward, ultimately saving time and resources in the long run.

  • We focused on enhancing user experience, incorporating dropdown options for products within the menu/header. Strategically organizing these items streamlined navigation and made it easier for customers to find what they are looking for.
Our attention to detail and collaborative approach resulted in a final product that exceeded our client's expectations while delivering a seamless online shopping experience.

04

Outcome

The careful planning and meticulous attention to detail in the development resulted in a user-friendly and easy to navigate website. With clearly labeled product drop-downs, users can easily browse without hassle. The functional layout not only enhances the overall user experience but also increases site engagement as visitors are more likely to explore further when they can easily access information. Additionally, the aesthetic design of the site creates an appealing environment that attracts and retains users' attention.
Overall, this strategic approach is a successful website that effectively serves its purpose while also delighting its users with a seamless online experience.