Case Study

New Frontier Armory

Billing Model:  Monthly

Collaboration:  Hubstaff Task

Industry:  Firearms & Ammunition

Sells to:  Business to Consumer

Service Rendered:
Theme Development Custom Design
UX Improvement
Team Members
Project Manager
Developer
Designer
Data Administrator
SEO Specialist
Apps used
Mailchimp

01

Their backstory

New Frontier Armory, a distinguished provider of firearms and accessories, has entrusted us to update their BigCommerce store. We implemented a fresh theme and enhanced the user experience (UX) design on their homepage. Our approach included optimizing search engine visibility through targeted SEO practices, ultimately ensuring a broader audience traffic.

02

What they asked

Revamp their online platform into a seamless and visually appealing shopping destination for firearm enthusiasts. Our focus is implementing an all-new theme that aligns with New Frontier Armory's brand identity, ensuring optimal functionality across various devices and browsers. This transformation involves incorporating robust SEO strategies that leverage targeted keywords related to firearms and accessories, optimizing their website.

03

How we did it

We engaged in a series of technical endeavors focused on enhancing the visual appeal and functionality of the website's home page. We worked on optimizing images and crafting carousel banners that seamlessly integrated into the user interface. With meticulous attention to detail, we fine-tuned the rendering process to ensure optimal image quality while maintaining fast load times for an enhanced user experience.
We diligently conducted keyword research to align content with search intent while addressing existing technical issues hindering site performance. Added new categories tailored to audience interests and meticulously optimized every aspect of their online presence, setting a solid foundation for improved visibility in search engine results—paving the way for sustained engagement and growth.

04

Outcome

Implementing a fresh theme revitalized the visual appeal and functionality of the homepage, enhancing user experience (UX) design. This made navigation more intuitive, captivating visitors with an engaging aesthetic. We meticulously optimized search engine visibility tailored to attract a wider audience.