Home Décor
B2B
A High-Impact Catalog-Only BigCommerce Build That Elevates a Premium Home Décor Brand
Di Lewis Studios blends artistic vision with vibrant color palettes to create premium, contemporary home décor pieces known for exceptional craftsmanship and distinctive style. Their goal was to establish a polished online presence that showcased their catalog beautifully while laying the groundwork for future ecommerce capabilities.
Di Lewis Studios blends artistic vision with vibrant color palettes to create premium, contemporary home décor pieces known for exceptional craftsmanship and distinctive style. Their goal was to establish a polished online presence that showcased their catalog beautifully while laying the groundwork for future ecommerce capabilities.
Scope Summary
The Effort
Catalog-Only BigCommerce Build
UX/UI & Gallery-Led Design
Custom Product Pages & Swatches
Filtering & Favorites Functionality
Product Data & Category Organization
Email Template & Theme Styling
Case Study Category
Ecommerce Builds
This range is provided only as a reference to help estimate similar engagements. Actual costs vary based on project scope, complexity, custom functionality, and client direction.
Service Model
Project
i
We offer three flexible service models: On Call, Project, Monthly. See our pricing page for details.
Theme: Cornerstone
Team Members
Vianca: Project Manager
Aldfrei: UI/UX Designer
Jaybee: Developer
Diana: Data Admin
Tech Stack
Adobe XD
Launch Context
Di Lewis Studios needed a polished catalog-only BigCommerce experience that could showcase a premium home décor line without introducing checkout before the business was ready for full ecommerce. The build needed to prioritize visual presentation, product exploration, and a technical foundation that could support future commerce capabilities.
Built To Do More
The catalog experience needed to support several launch requirements:
Create a customized catalog-only BigCommerce site.
Present the brand through large imagery, color, pattern, and curated visual storytelling.
Improve product-page labels, descriptions, imagery, and option presentation.
Provide filtering and Favorites functionality for product discovery and re-engagement.
Support mobile usability and consistent category-page presentation.
Experience & Build Strategy
The site was designed as a gallery-style catalog rather than a conventional transactional storefront. Large imagery, modern typography, curated content blocks, and clear product organization were used to make browsing feel aligned with the studio’s premium visual identity.
Key Build Decisions
Gallery-Led Presentation
Homepage, category, and supporting content were structured around high-impact imagery and a clean visual hierarchy.
Custom Product Pages & Swatches
Custom development supported enhanced color-swatch behavior and product-page presentation that standard theme behavior did not provide.
Filtering & Product Discovery
Filtering, category organization, and hero-banner paths were implemented to help visitors move through the catalog more efficiently.
Favorites & Re-Engagement
A Favorites feature was included so visitors could save products while exploring a non-checkout catalog experience.
Launch Readiness
Product labels, descriptions, images, filtering, theme elements, and email templates were reviewed and refined as part of the completed catalog build.
Launch Outcome
Di Lewis Studios launched a catalog-only BigCommerce site with a gallery-led presentation, enhanced product pages, custom swatch behavior, filtering, Favorites functionality, and coordinated email styling. The completed build provides a storefront foundation that can support a later move into transactional ecommerce without forcing unsupported engagement or conversion claims into this case study.
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