Earlier today, WPP and BigCommerce announced their plans to enter into a new strategic partnership. This partnership will focus on giving eCommerce businesses access to the world’s largest digital marketing agency, with WPP now offering a suite of integrated services tailored for BigCommerce merchants. So, what does this mean for eCommerce businesses?
In this blog post, we’ll explore the implications of this new partnership and how it could potentially revolutionize the way that eCommerce companies do business. We’ll discuss how WPP plans to use its suite of services to help BigCommerce merchants maximize their reach and success in the online marketplace.
WPP and BigCommerce Partnership
WPP, one of the world’s largest advertising and marketing companies, has entered into a strategic partnership with BigCommerce, a leading eCommerce platform. This partnership will enable WPP to offer its clients a complete suite of eCommerce solutions, from website design and development to online marketing and fulfillment.
The partnership between WPP and BigCommerce is a natural fit, as both companies are leaders in their respective fields. WPP brings over 30 years of experience in creating and executing successful marketing campaigns for some of the world’s biggest brands, while BigCommerce provides the technology and platform that powers many of the world’s most successful online stores.
Together, WPP and BigCommerce will be able to offer businesses of all sizes a complete eCommerce solution that can help them grow their online sales. This partnership will be especially beneficial for small and medium-sized businesses that may not have the resources to develop and implement an effective eCommerce strategy on their own.
If you’re running an eCommerce business, or are thinking about starting one, this partnership between WPP and BigCommerce is something you should definitely keep an eye on.
What Does This Mean For eCommerce Businesses?
This is big news for eCommerce businesses. WPP, the world’s largest advertising company, has entered into a strategic partnership with BigCommerce, one of the leading eCommerce platforms. This partnership will enable WPP to offer its clients a complete eCommerce solution, from platform to execution.
For eCommerce businesses, this partnership between WPP and BigCommerce means access to a complete end-to-end solution for their online stores. WPP will be able to provide its clients with everything they need to create and manage a successful online store, from the BigCommerce platform itself to execution of the entire eCommerce strategy. This is a huge benefit for businesses that want to sell online but don’t have the in-house expertise or resources to do so.
WPP has a vast network of agencies and capabilities, which will now be available to BigCommerce clients. This includes creative agencies that can help with design and branding, media agencies that can drive traffic to your store, and data analysts that can help you optimize your sales funnel. With this partnership in place, businesses can tap into WPP’s extensive ecosystem of experts and get the support they need to succeed online.
In addition, this partnership gives WPP access to BigCommerce’s growing network of over 60,000 merchants worldwide. This provides a huge opportunity for WPP to grow its eCommerce business by selling its services
To Help Shape Product Development and Innovation
In today’s rapidly changing marketplace, ecommerce businesses need to be agile and adaptable to stay ahead of the competition. WPP’s strategic partnership with BigCommerce will help ecommerce businesses do just that.
BigCommerce is a leading ecommerce platform that enables businesses to quickly and easily create an online store. The platform is packed with features that allow businesses to streamline their operations and optimize their online presence. With WPP’s expertise in marketing and advertising, ecommerce businesses will be able to tap into new markets and reach new customers.
The partnership between WPP and BigCommerce will help shape product development and innovation for ecommerce businesses. By collaborating on product development and marketing initiatives, the two companies will be able to bring new products and services to market quickly and efficiently. This will benefit ecommerce businesses of all sizes, from small startups to large enterprises.
About WPP
WPP is a world leader in marketing and advertising services. The company has over 200,000 employees in more than 3,000 offices across 112 countries. WPP’s services include traditional media (television, radio, print), digital media (mobile, search, social), eCommerce, data analytics, and more.
The company has now entered into a strategic partnership with BigCommerce, a leading eCommerce platform. This partnership will enable WPP to offer its clients a complete suite of eCommerce solutions, from website design and development to marketing and advertising.
With this partnership, WPP will be able to provide its clients with an end-to-end solution for their eCommerce needs. This will give businesses the ability to focus on their core product or service, while leaving the eCommerce aspects to WPP.
The partnership between WPP and BigCommerce is a natural fit – both companies are leaders in their respective fields and have a shared commitment to providing the best possible solutions for their clients. This partnership will benefit businesses of all sizes that are looking to grow their online presence and sales.
About BigCommerce
BigCommerce is a cloud-based ecommerce platform that enables businesses to create an online store and sell products and services. The platform offers a wide range of features, including a customizable checkout process, an integrated payment gateway, and a responsive design that makes it easy for customers to purchase products on their mobile devices.
BigCommerce also offers a number of marketing and SEO tools to help businesses promote their products and grow their customer base.
The strategic partnership between WPP and BigCommerce marks a milestone in the world of e-commerce. The two companies are providing the tools, resources, and expertise to help businesses succeed online.
With BigCommerce’s scalable platform, access to top marketing agencies, and global footprint of services that offer customization options for customers worldwide — whatever their needs may be — this alliance is poised to bring revolutionary changes in how businesses approach digital commerce.
For any e-commerce business looking to grow their revenue, exploring these new opportunities should be an essential part of their strategy going forward.
