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Physical Store VS E-Commerce Store: Which Is Really Better?





If retail was a boxing match, who can possibly be the winner? Will it be the veteran brick-and-mortar physical store or the newbie online e-commerce store?

 

For entrepreneurs like you who want to build a shop that can attract greater sales opportunities, one of the questions you may ask is: Should I begin my business with a physical store, an online store, or both? Which will really work well for your business?

 

In opening a store of any kind, you must consider your products or services, business goals, and target consumers. To help you weigh in your business decisions better, here are the pros and cons of selling on a traditional physical store VS selling online.

 

Startup and Monthly Maintenance Costs

 

In building a business start-up, you have to be wise in choosing when and where to spend your money. If possible, avoid spending thousands of dollars on a business idea that you aren’t sure about. To help you, here is a brief cost analysis between online and offline business options:

p2Traditional Physical Store:

 

Setting up a traditional physical store may require a lot from your budget at once – for advance deposit and monthly dues for retail lease, renovations, sign creation, utilities, shop fittings and equipment, salary of staff, and marketing collateral.

 

An initial investment of more or less $10, 000 is required for store renovations, sign creation, utility and lease deposits, lease closing costs, equipment costs, etc.

 

Monthly, you’ll have to prepare another $10, 000+ to pay for your monthly lease, at least two staff members’ wage, utilities such as electricity, and other bills.

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