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Whether you are planning on starting your own e-commerce business or you are migrating to a newer e-commerce platform, chances are, you have already heard about BigCommerce. As one of the leading e-commerce platforms in the industry today, using BigCommerce has its perks and advantages – which is why many popular e-commerce websites choose to use this particular platform.

In this article, we will delve into what makes BigCommerce currently one of the influential e-commerce platforms in the online business world. After that, we will take a quick peek at five popular e-commerce websites that use BigCommerce and how they have managed to innovate their stores using this specific platform.

Without further ado, let us learn more about BigCommerce and why many BigCommerce companies opt for this platform.

What You Need to Know About BigCommerce

Founded in 2009, BigCommerce is a software-as-a-service (SaaS) e-commerce platform that has easily become the perfect pick for countless entrepreneurs who want to develop, build, and grow their businesses online.

As a result, BigCommerce has skyrocketed its reputation into being a popular and influential e-commerce platform over the years. In fact, as of writing this article, over 600,000 stores are using BigCommerce in more than 150 countries worldwide.

Ranging from startup businesses to huge enterprises, BigCommerce supports the rapid growth of every e-commerce business of all types and sizes. BigCommerce ensures that entrepreneurs achieve the goals they have set for their businesses, allowing them to expand their reach in the online marketplace. One question you may raise is: What makes e-commerce merchants pick BigCommerce over other e-commerce platforms? Let us find out in the following sections of this article.

Why Is BigCommerce Getting Popular?

There are several factors why e-commerce merchants choose BigCommerce – which is also why BigCommerce is getting more and more popular in the online marketplace as the years go by. Below, we have listed some of the compelling reasons why BigCommerce is the best choice for e-commerce business owners of all sizes.

Easy Set-Up

Setting up a BigCommerce store is quick and easy. With just a few simple steps, you will be able to create and launch a BigCommerce store with only minimal effort required.

Efficient and User-Friendly Control Panel 

BigCommerce has its built-in Control Panel, allowing you to manage and oversee all the essential entities of your online store in one place. Here, you will be able to set up and configure your store’s products, orders, and customers. You will also be able to see reports from sales and marketing with just a few clicks, excellently providing you with efficient online store management thanks to its user-friendly interface.

Affordable Monthly Fees and Feature-Rich Plans

BigCommerce offers affordable monthly fees and feature-rich plans set at reasonable prices, ensuring that merchants can pick the perfect plan best suited for them and their online stores. Offered in three different choices, BigCommerce presents plans in Standard, Plus, and Pro options.

Priced at $29.95, the Standard plan is the perfect entry-level option if you are just starting your e-commerce business. The Plus plan goes at $79.95, making it the best choice if you already own an online store and are planning on expanding it. The Pro plan comes at $299.95, which is a great pick if you are looking to scale your growing business even further.

Robust Security

In the entire e-commerce industry, one of the biggest threats in terms of security is cyberattacks. BigCommerce ensures a maximum level of data protection for all e-commerce businesses and their customers by applying robust levels of security measures, following information security standards, and preventing fraud.

BigCommerce is also PCI-compliant, meaning it adheres to and maintains the standards of secure payment systems and policies. In addition, it holds an ISO 27001 certification, ensuring that it meets the requirements for an information security management system (ISMS).

Historical Trend of BigCommerce Usage

A diagram from W3Techs shows the historical trend of BigCommerce usage from January 2022 up to the first week of January 2023. A rise in usage can be observed during the first quarter of 2022, whereas a slow and steady pattern of usage can be seen during the second and third quarters of the same year.


BigCommerce Customers By Industry

According to a chart by Apps Run the World, the largest segments of BigCommerce customers by industry comprises Manufacturing, followed by Retail.


Reasons Why BigCommerce Is Picking Up Steam on A Global Pace

  • Zero commission fees
  • No transaction fees
  • No maintenance expenses
  • Multichannel integration allows you to connect and run your store on other channels (Amazon, eBay, Facebook, Pinterest)
  • Accepts multiple payment methods (Amazon Pay, Apple Pay, Google Pay)
  • Built-in blogging tools and SEO features
  • Multiple theme and website design choices 

Companies That Use BigCommerce

1. Casio

Known for their arsenal of timepieces, Casio is a popular consumer electronics company that offers a wide variety of products, including electronic musical instruments, calculators, and medical devices.

According to PipeCandy, Casio USA has received a whopping amount of web sales that range between $100 million to $250 million for the last 12 months. Plus, they gain monthly unique visitor traffic that counts up to 1,734,223 visitors, meaning they are successful in attracting potential customers thanks to their great web design.

2. Sony

Sony is a large consumer electronics company that uses BigCommerce in their tech stack. One example of their utilization of it is in offering their employees first access to deals and discounts on merchandise. Employees can purchase company uniforms through their business-to-employee (B2E) site called the Family Center as well.

Through the Family Center, Sony provides their employees with access to special pricing – a perfect example of how companies can create an excellent work culture. Apart from that, it is a testament to how e-commerce businesses can design a website that caters to their employees, efficiently building a stronger relationship between companies and their employees.


RAZER is the leading lifestyle brand for gamers worldwide. With a triple-headed snake logo that comes in cool black and green hues, this BigCommerce company can be recognized even outside of gaming and esports communities.

Data from PipeCandy cites that Razer receives monthly unique visitor traffic that totals a breathtaking amount of 1,659,690 visitors. They have also given Razer a 92/100 proprietary competitiveness score in website personalization all courtesy of Razer Customs. Through this online service, gamers can customize their mouse, mouse mat, or phone case whenever they get to visit the website.

4. GE Appliances

A well-known appliance manufacturing company, GE Appliances has only recently begun to use BigCommerce. However, with one quick look at their website, you will immediately see the great layout it is constructed in. With detailed individual product pages, you will be able to see a product’s information, specs, and reviews all in one page, providing customers with an efficient time when checking out a particular product.

5. Ben & Jerry’s

Being one of the world’s most famous ice cream brands, Ben & Jerry’s omnichannel marketing strategy, courtesy of BigCommerce, has allowed them to sell their products in various channels. What’s more is that thanks to their website’s awesome design, you can order a specific ice cream flavor with just a few clicks. On just a single page, you will also be able to see its ingredients, know the location of stores where you can buy one, or have the store nearest to you deliver it.

Want to Develop Your E-Commerce Store With BigCommerce?

Setting up a BigCommerce store is an easy task. However, developing and designing it are two different tasks that you may find quite difficult to do on your own. Here at Always Open Commerce (AOC), our team of web developers and web designers guarantees to efficiently build and design your e-commerce website. Leave the work to our experts and your e-commerce website will be up and running in no time.

Final Thoughts

BigCommerce is an excellent, cost-effective e-commerce solution for merchants and businesses of all sizes. It is easy to operate thanks to its user-friendly interface and offers affordable plans with awesome features perfect for creating outstanding website designs.

As we have seen from the BigCommerce companies we have mentioned, the platform has helped them innovate their stores in so many ways. That’s why if you are planning on establishing a remarkable presence of your store in the online marketplace, BigCommerce is no doubt an excellent e-commerce platform to pick.

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